The 3PM Snackdown Challenge »

A Little Change Can Add Up

When the vending machine is calling, help reduce your snack cravings with 5-calorie Extra® gum--and a little hush money. Every time you chew Extra gum instead...

» Get More Tips

Itâ€™s 3PM and your cravings are calling.

See how chewing ExtraÂ® gum instead of snacking can help prevent a calorie catastrophe.

» Start Saving Calories

Research shows that chewing ExtraÂ® sugarfree gum helps reduce snack cravings.

Experts say that even small decreases in calories, like chewing ExtraÂ® gum instead of eating a snack could lead to a big impact in the long term.

» Learn More

FAQ | Official Rules | Contact Us

NO PURCHASE NECESSARY TO ENTER OR WIN. VOID WHERE PROHIBITED. OPEN TO ALL LEGAL U.S. RESIDENTS OF THE 50 UNITED STATES (INCLUDING D.C.), WHO ARE AT LEAST 18 YEARS OF AGE AT TIME OF ENTRY AND HAVE A VALID E-MAIL ADDRESS AS OF 12/1/09. TO ENTER: Using the Official Entry Code found inside any Wrigley’s Extra^® or Extra Fruit Sensations^® pack (excluding Cinnamon, Island Cooler^® and Berry Pearadise^® flavors), log on to www.Extra3pmSnackdown.com (the “Web site”) between 12:00:01 a.m. ET on 12/1/09 and 11:59:59 p.m. ET on 4/30/10 and follow the instructions; OR to get a free Official Entry Code, visit the Web site and follow the instructions. Limit one (1) Game play per person, per e-mail address, per day. Approximate Retail Value (ARV) of Grand Prize: $8,500. Odds of winning the Grand Prize 1:13,046,400. ARV of all prizes: $78,500. Odds of winning any prize 1:1,170. Visit Web site for prize details and full Official Rules.

SPONSOR: Wm. Wrigley Jr. Company, Chicago, IL 60611.
Wrigley’s Customer Care (WCC) P.O. Box 3900 Peoria, IL 61614.
View our Privacy Policy.

© 2009 Wm. Wrigley Jr. Company. All Rights Reserved. Extra, Polar Ice, 3PM Snackdown, Fruit Sensations, Island Cooler, Berry Pearadise, Slim Pack and all affiliated designs are trademarks of the Wm. Wrigley Jr. Company. The Wm. Wrigley Jr. Company is solely responsible for the conduct of the promotion.

Research funded by the Wrigley Science Institute.

The statements made and views represented on this website do not represent the views of NBC, NBC Studios, Inc. or The Biggest Loser, nor should this website be considered an endorsement by NBC, NBC Studios, Inc. or The Biggest Loser of the statements, information, advice or recommendations included herein. “The Biggest Loser” and NBC Peacock trademarks are used by permission.

Bob Harper is a paid spokesperson for the Wm. Wrigley Jr. Company. Bob's opinions about the role of chewing gum in helping people manage their weight are based upon research and his personal experience.